Ruth Taylor Copywriter
Effective copy, Taylor made for you
I’m a highly experienced B2B marketer and have been crafting compelling copy that educates, promotes and sells for the building products, specification and safety sectors for over 20 years.
Having worked both client-side and agency, I understand the power of words and how to use them effectively throughout the different marketing channels. Getting the right message across, in the right tone is at the heart of copywriting.
My speciality is in construction, building products and health & safety, but I can write on any topic for any type or size of business.
It's not about you
A good copywriter understands that it's not about you, it's about your audience.
Your customers want to read about how you can help them, not how amazing your products or services are.
So good copy should always focus on their needs and talk to them about how you can solve their problems, save them time or money or make their lives easier.
How I can help you
"Ruth provided fantastic support in the creation of our new website. Her copywriting skills have captured the tone of voice and expertise of our company and enabled us to keep our website fresh and updated."
Helen Solimena / Senior Marketing and Business Development Executive / Cundall